The skin of a newborn is at its most vulnerable. We spent 125 years perfecting our formulae because of this, making them even more gentle for everyone. Our mildest formula shampoo, JOHNSON'S Baby Shampoo, is made especially to gently wash your baby's delicate scalp and fine hair. The hair feels clean and healthy after using it, and it lathers up quickly and rinses out effortlessly. JOHNSON'S Baby Shampoo is hypoallergenic, pH balanced, and an excellent choice for both children and adults. Its NO MORE TEARS formula is as soothing on the eyes as pure water.